The Easy View Access Key rewards those sites which allow users to create individual settings. Many people have poor vision that is not bad enough to require screen magnification software and they just might want slightly larger font sizes. Alternatively someone with eyes tired from a long day at work might want to use a personal style sheet with colours they find easier to read. Others might have a slow dial-up connection and do not want to wait to load graphics or run scripts.
By enabling users to turn off style sheets, images and scripts or by changing font sizes and colours someone who wants to create their own viewing settings can more easily view your site. By using text colours and background colours that contrast sufficiently you also help users suffering from colour blindness or using their PDA to look up information in their car and subject to on-screen glare. The more opportunities to customise settings and still understand your website the more accessible people using various methods of surfing the internet or with different preferences for absorbing content will find your site.
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